Harris Interactive’s award-winning Financial Services Market Research Team combines expertise in finance with our rich heritage in market research. We provide leading companies with the insights, advice and guidance they need to make sound, strategic business decisions that ultimately make a difference to their bottom line performance. We have a wealth of experience in stakeholder relationship, brand and marketing communications research, literature testing, product and service development, product life-cycle reviews and regulatory developments.
The financial sector is complex and contains many diverse sub-sectors and Harris Interactive is able to bring its knowledge and experience to bear in researching all areas of the industry.
We conduct market research among a variety of stakeholders, including senior decision makers, IFAs, brokers, consumers, HNWIs, employees, corporate and affinity partners.
The team is staffed by individuals with a great deal of knowledge, business understanding and research expertise in the sector and who combine agency experience with time spent on the client side and experience of delivery up to board level.